Kotak Mahindra Bank, announced the launch
of “Kotak Silk Inspire”, a credit card designed exclusively for women
homemakers, salaried and business women. The credit card can be availed without
any income documents against a fixed deposit, and will partner her in
maximising financial independence. The card is also bundled with several
benefits such as free PVR movie tickets, 5% savings on apparel spends, fuel
surcharge waiver, Silk Inspire Shield for protection against card misuse and
much more. Shanti Ekambaram, President-Consumer Banking, Kotak Mahindra Bank
said, “Today we are seeing a growing number of successful women professionals
and entrepreneurs contributing to the household and national income. Even as
homemakers, the role of women in making key decisions is gaining prominence.
Their needs are evolving with time and “Kotak Silk Inspire Platinum Credit
Card” meets their lifestyle requirements with features and benefits exclusively
for them.”The card has a robust reward points programme. Customers will get 4
free PVR tickets or 1,000 reward points on spends of Rs. 1,25,000 every 6
months. They can earn 5 reward points for every Rs. 100 purchase on apparels
and 1 reward point for every Rs.200 purchase on other categories. These can be
redeemed for host of benefits like movie tickets, air miles and cash, as well
as across 10,000 types of merchandise and mobile recharge. Further, customers
will also get waiver of 2.5% fuel surcharge across all petrol pumps in India.The
design of “Kotak Silk Inspire” is a work of art from Bharti Dayal, an
exceptional painter from the heartland of Mithila. Painted to reflect the
modern woman the card is contemporary and yet, innately Indian. Her work is an
amalgamation of the ancient Madhubani art form and modern times, without
deviating from the core features of the Mithila tradition
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