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Wednesday, 23 December 2015

Chennaites turn Devil Slayers

Volano Entertainment Pvt. Ltd. (Volano), India’s leading participative sports firm today held yet another adrenaline pumping edition of their 'Maruti Suzuki Devils Circuit' in Chennaiat Hiranandani Estates, Orgadum, Chennai. The group of sport zealots todayexhibited a rare stamina and spirit at the race. With 1800 participants who beckoned the spirit of real heroes, witnessed the thrilling and gruelling obstacle courses challenging them both physically and mentally. In the Men’s category, Sanjay Negi won the first place with Shekhar Pichai and Balbir Kumar claiming the 2nd place in a draw and Jeeva Alagesan securing the 3rd rank.In the Womens Category, Sneha Desu claimed the 1st place, with Swati Goswamy winning 2nd, and Aradhana Reddy as the 3rd. The Devil's Circuit Chennai showcased the extreme competencies of the people of the city. Having already gained huge popularity in cities like Delhi and Banglore, Chennaites today experienced this unique obstacle running concept for the first time. Devils Circuit has gained momentum as a one of its kind running concept both in terms of editions as well as participants. It enjoys participation from individuals across different age groups (16-70) and fitness levels with an incredible 35% representation of women. Participative Sports is still a huge untapped market in our country packed with sport enthusiasts. Co-founded by Adnan Adeeb and Zeba Zaidi, Volano Ent. Pvt. Ltd. aims to motivate people for participative sports and also to introduce innovating concepts in sports that allow sports enthusiasts to have a lifetime experience.A similar thought was echoed by Mr. R.S.Kalsi, the Executive Director-Sales and Marketing, Maruti Suzuki India Ltd.(MSIL), “We truly believe in the potential of Devils Circuit and find tremendous synergies between our two brands. Devils Circuit is designed to appeal to the young and Vibrant India. Brand like the Swift have a cult following among the youth and beyond. We feel that Devils Circuit is the right platform for this engagement and shall work as a team towards a bigger and better future for both brands” With over 15000 participants already having experienced this property in the country, Devils Circuit willhost its next editions in Mohali, Mumbai, and New Delhi on 17th January 2016, 21st February 2016 and 13th March 2016 respectively.

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